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"Encode/Decode," a generative interactive typographical environment made from the critical essay of Jamaican-British cultural studies scholar Stuart Hall (1932-2014) in which he proposes an encoding/decoding model of communication. Theorizing on how media messages are produced, disseminated, and interpreted in the context of television, Hall offers that audiences can play active roles in decoding messages through their individualized social contexts and may possess the agency to change meaning through collective action. Lozano-Hemmer's constellation of slowly flowing, animated letters arrange themselves through mutual attraction, so that gradually each sentence of Hall's groundbreaking text on bias becomes legible, while the tracked bodies of participants influence the direction of the typographical flow. The piece is projected on wall that are at 120 degree to 90 degree angles, with the mapping deformation creating a single horizon line.